Privacy Policy - TheAdzPlug

Last Updated - 13-08-2026

TheAdzPlug ("TheAdzPlug," "we," "us," or "our"), an AMS Group Company, is committed to protecting the privacy of everyone who visits our website (theadzplug.com), engages with our services, or interacts with us as an advertiser, publisher, partner, or prospective client. This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices you have.

By using our website or services, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1 Information You Provide to Us

Contact & Enquiry Form (theadzplug.com/contact/) When you submit our Contact Us form, we collect:

  • Name
  • Email address
  • Organisation / company name
  • Your role (Advertiser or Publisher)
  • Service of interest (e.g., Performance Marketing, Programmatic Advertising, Affiliate Marketing, Mobile Marketing & User Acquisition, Email & SMS Marketing, Omnichannel & OEM Advertising, App Consultation & Strategy)
  • Message / details you share with us

We use this information solely to respond to your enquiry, understand your business needs, and, where relevant, prepare a proposal or onboarding process for our services.

Other Direct Interactions We may also collect information you provide when you:

  • Email us directly
  • Sign up as an advertiser or publisher partner
  • Enter into a service agreement or insertion order with us
  • Communicate with us via LinkedIn, Instagram, or other social channels
  • Attend a demo call or request a partnership discussion

This may include billing/invoicing details, tax identification information, banking details (for publisher payouts), campaign creative assets, tracking/attribution data, and other information necessary to deliver our services.

1.2 Information Collected Automatically

When you browse our website, we automatically collect certain technical information, including:

  • IP address and approximate location
  • Browser type and version
  • Device type and operating system
  • Pages visited, time spent, and referring/exit pages
  • Date and time of visit
  • Cookie and similar tracking identifiers (see Cookie Policy below)

1.3 Information from Third Parties

As a performance marketing and advertising infrastructure provider, we may also receive information from:

  • Advertising, tracking, and attribution partners (e.g., Mobile Measurement Partners, ad networks, DSPs/SSPs)
  • Publisher and affiliate partners, in connection with campaign delivery and performance reporting
  • Business intelligence, enrichment, or verification tools used for partner and lead due diligence

2. How We Use Your Information

We use the information we collect to:

  • Respond to enquiries submitted via our contact form or other channels
  • Evaluate and onboard advertiser and publisher partners
  • Deliver, manage, optimize, and report on marketing campaigns
  • Process payments and payouts to publisher partners
  • Communicate service updates, proposals, and account-related information
  • Improve our website, services, and user experience
  • Detect, prevent, and investigate fraud, invalid traffic, or policy violations
  • Comply with legal, tax, and regulatory obligations
  • Send marketing communications where you have consented to receive them (you may opt out at any time)

3. Cookie Policy

Our website uses cookies and similar tracking technologies to operate effectively and to understand how visitors use our site.

3.1 What Are Cookies

Cookies are small text files placed on your device when you visit a website. They help the site function, remember your preferences, and provide analytical insight into how the site is used.

3.2 Types of Cookies We Use

3.3 Third-Party Cookies

Some cookies are placed by third-party services we use, such as analytics providers, advertising/attribution partners, and social media plugins (LinkedIn, Instagram). We do not control these third-party cookies; please refer to the respective third party's privacy and cookie policies for details.

3.4 Managing Cookies

You can control or disable cookies through your browser settings at any time. Most browsers let you refuse all cookies, accept only certain cookies, or receive a warning before a cookie is stored. Please note that disabling cookies may affect the functionality of parts of our website.

Where required by applicable law, we will present a cookie consent banner on your first visit allowing you to accept, reject, or customize non-essential cookies.

4. How We Share Your Information

We do not sell your personal information. We may share information with:

  • Service providers who support our operations (hosting, analytics, CRM, email delivery, payment processing)
  • Advertising and publisher partners, strictly as needed to deliver, measure, and optimize campaigns
  • Group companies within AMS Group (TheAdzPlug, Snack Media, Inloop Media, Dotix Technologies) for internal operational and reporting purposes
  • Professional advisors (legal, accounting, auditing) as needed
  • Regulators or authorities, where required by law, legal process, or to protect our rights, users, or the public
  • A successor entity, in the event of a merger, acquisition, or sale of business assets

5. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this policy, including satisfying any legal, accounting, or reporting obligations. Contact form submissions and enquiry data are retained for as long as needed to manage the business relationship, and are periodically reviewed and purged when no longer necessary.

6. Data Security

We implement reasonable technical and organizational measures — including access controls, encryption in transit, and restricted internal access — to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. International Data Transfers

As we operate across 30+ global markets, information may be transferred to, stored, and processed in countries other than your own, including India, where our operations are based. Where required, we take appropriate steps to ensure such transfers are conducted in accordance with applicable data protection laws.

8. Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information
  • Object to or restrict certain processing
  • Withdraw consent (where processing is based on consent) at any time
  • Opt out of marketing communications by using the unsubscribe link in our emails or contacting us directly

To exercise any of these rights, please contact us using the details in Section 11.

9. Children's Privacy

Our website and services are intended for business use and are not directed at individuals under the age of 18. We do not knowingly collect personal information from children.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last Updated" date at the top of this page will reflect the most recent revision. We encourage you to review this page periodically.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:

TheAdzPlug — An AMS Group Company Email: [email protected]

Website: https://theadzplug.com/contact/